Link Analyzer
Analyze all links on any webpage.
Analyze all links on any webpage.
This free Link Analyzer from KX Toolkit is part of our all-in-one online toolkit. It runs entirely in your browser, so your data never leaves your device for client-side operations. 100% free, forever - no paywall, no credit card, no trial.
How to use the Link Analyzer
- Enter the URL or domain you want to audit.
- Wait for the tool to fetch link data from public sources.
- Review the report - count, authority, anchors and referring domains.
- Export the list to CSV for your outreach workflow.
What you can do with the Link Analyzer
- Audit a new client's backlink profile.
- Find link gaps versus a competitor.
- Spot toxic or spammy links to disavow.
- Verify that your link-building campaign is being indexed.
Why use KX Toolkit's Link Analyzer
- Browser-based: Works on Windows, macOS, Linux, iOS and Android - no install, no extension.
- Privacy-first: Client-side tools never upload your data; server-side tools delete files right after processing.
- Mobile-friendly: Full feature parity on phones and tablets - not a stripped-down view.
- Fast: Optimised for instant feedback. No artificial waiting screens, no email-gated downloads.
- One hub for everything: 300+ tools across SEO, text, image, PDF, code, color, calculators and more - skip switching between sites.
Tips for the best results
No single backlink tool sees every link - cross-check 2-3 sources for a fuller picture.
Related Backlink Tools
If you find this tool useful, explore the full Backlink Tools collection or browse our complete tool directory. KX Toolkit is built for marketers, developers, designers, students and anyone who needs a quick utility without signing up for yet another SaaS.
What does a link analyzer reveal about a webpage?
It crawls the page and lists every internal and external link, separated by dofollow versus nofollow status, along with anchor text and target URL. This audit helps you spot broken outbound links, accidental nofollow tags on internal links, cross-linking opportunities, and pages leaking too much equity to external domains. It is invaluable before publishing, after migrations, and during competitor research where you want to map their internal linking strategy.
How many outbound links are too many on a single page?
There is no hard rule, but pages with more than 100 outbound links dilute the equity passed per link under the PageRank 1/N model and may look spammy. Editorial pages typically have 5-30 contextual outbound links. Resource pages and link round-ups can legitimately have more. Aim for relevance: every external link should add value to the reader. Excessive low-relevance outbound linking can flag a page as a link farm to Google's quality systems.
Should internal links be dofollow or nofollow?
Internal links should almost always be dofollow so equity flows freely through your site. Adding nofollow internally was an old sculpting tactic that Google neutralized years ago; today it just wastes link equity. Reserve nofollow for untrusted user-generated content, paid links, and external links you must include but do not want to endorse. The link analyzer flags any internal nofollow links so you can clean them up and improve your internal PageRank distribution.
What is the difference between rel=ugc, rel=sponsored, and rel=nofollow?
Google introduced ugc and sponsored in 2019 as more specific signals. Use rel=sponsored for paid or affiliate links, rel=ugc for user-generated content like comments and forum posts, and rel=nofollow for anything else you do not want to endorse. All three are treated as hints rather than directives now, so Google may still pass some equity. The link analyzer surfaces each rel attribute so you can audit compliance with Google's guidelines on disclosure.
Can I find broken outbound links with this tool?
Yes, the analyzer fetches every external URL and reports HTTP status codes. Broken outbound links (404, 410, 500) hurt user experience and signal a poorly maintained page. Replace them with current authoritative sources or remove them entirely. For bonus outreach value, check whether your competitors link to those broken URLs too; a broken link round-up becomes prime territory for the broken link building tactic where you suggest your content as a replacement.
How do I use link analysis for competitor research?
Run competitor pillar pages through the analyzer to map who they link to, with what anchors, and which links are dofollow. This reveals their content partnerships, citation patterns, and keyword targeting. If a competitor consistently links out to specific industry resources, those resources may welcome your content too. Anchor text patterns also expose the keywords they consider important and where you might compete with similarly themed internal linking on your own site.
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